The New Independent Voice of Ukraine in the World: The Kyiv Independent

Context:

  • The Kyiv Post, at the time Ukraine’s biggest English-language publication, was shut down by the owner in his attempt to take full control of the newsroom that has always followed the principle of editorial independence.

  • The editorial team of the independent Kyiv Post refused to be silenced and decided to continue the Kyiv Post’s legacy.

  • Jnomics co-founded the publication, bringing their expertise in media management. 

Key activities:

  • Strategic management of the news organization – building and scaling its business, audience, product, managing and growing its team. Navigating its strategy and growth in the fast-changing external environment 

  • Building KI Insights, a political and economic research and advisory organization backed by the Kyiv Independent, is among the latest

Results: 

  • The Kyiv Independent became Ukraine’s fastest-growing award-winning English-language media outlet, widely read and recognized across the world

  • Growth from 30k to 2M monthly unique users in under two years

  • Robust reader revenue model – 11 thousand monthly members and more that 50 thousand supporters

View more case studies

Olga Kolgusheva

Olga is a Squarespace designer and copywriter known for creating clean, editorial websites with refined typography, irregular grids, and minimalist, monochromatic aesthetics. A former business and radio journalist trained at the Missouri School of Journalism, she discovered her visual talent in an infographics class and has spent over a decade designing digital experiences that merge strategic content, marketing insight, and visual clarity. A true digital native, Olga specializes in building Squarespace websites that tell compelling stories through structure, design, and words.

https://applet.studio
Previous
Previous

Transformation of Armenian independent media through restructuring and reorganization

Next
Next

Ukrayinska Pravda: Designed, built and implemented three-tier reader revenue model